Salon has an article When Google Lost Its Cool. Once you get really big, and powerful it is inevitable that you become controlling, that you spend less time innovating and more time trying to suppress competition. If you took all the large corporations absent help from big government most of them would disappear in two generations. It wouldn’t bother me the least if Apple, Microsoft, Google and Facebook all disappeared over the next 25 years. They would be replaced with other innovative businesses who would become like them. Human nature is immutable.